The Power of Home Staging
The Power of Home Staging: A Conversation with Janeve from ‘Staging and Design’
When it comes to selling a home, first impressions are everything. As a real estate agent, I strive to provide my clients with the best possible advice and support to ensure their property stands out in the market. One of the most effective strategies to achieve this is home staging. To shed light on why staging is so crucial, I sat down with Janeve from ‘Staging and Design’ to discuss how her expertise helps sellers maximise their results.
Why Stage a Home?
Janeve: In today’s competitive real estate market, with 9 out of 10 buyers previewing or finding homes online, presentation has never been more crucial. Staging your home gives you a distinct competitive edge by making your property stand out. Additionally, it reduces the risk of receiving lowball offers, which are common with vacant properties.
From my perspective as a real estate agent, I’ve seen firsthand how a well-staged home can attract more interest and ultimately lead to a better sale price. Buyers often make decisions based on emotion, and staging helps create that instant connection.
The Goal of Home Staging
Janeve: The primary goal is to help the home sell faster and at a more favorable price by showcasing it in its best possible light. Staging highlights the property’s strengths and helps buyers see its full potential.
Some homes have awkward or underutilised spaces, making it hard for buyers to envision how they might be used. In these cases, we stage the space creatively to show its functionality and appeal.
As a real estate professional, I want my clients to achieve the best outcome possible. That’s why I always encourage them to consider staging, whether it’s a full transformation or small, thoughtful touches that enhance the home’s appeal.
How Staging Benefits Potential Buyers
Janeve: Staging brings a home to life, allowing buyers to connect emotionally with the space. It helps them imagine their own lives and belongings in the home, which is crucial in their decision-making process.
This is something I emphasise with my sellers—buyers need to be able to visualize themselves living in the home. A well-presented space makes that much easier and leads to a stronger emotional connection, increasing the likelihood of offers.
What Does Home Staging Include?
Janeve: Staging typically involves carefully selected furniture, artwork, and décor to create a visually appealing and cohesive look that attracts prospective buyers.
It’s not about making a home look generic but rather enhancing its best features and making it feel warm and inviting. Even small details like fresh flowers, stylish cushions, or a beautifully set dining table can make a big impact.
Can You Stage Just Part of the Home or Add Small Touches?
Janeve: Absolutely! Even staging a few key areas or adding thoughtful touches can enhance the overall presentation of a home and make it more inviting.
For sellers who may not want a full staging package, I always recommend focusing on high-impact areas like the living room, kitchen, and master bedroom. These are the spaces buyers tend to pay the most attention to, and small improvements can make a big difference.
Final Thoughts
Selling a home is a journey, and I truly believe in going the extra mile for my clients to achieve the best possible outcome. Partnering with professionals like Janeve and her team at ‘Staging and Design’ ensures that my clients’ homes are presented in the best light, giving them a strong advantage in the market.
If you’re thinking about selling and want to explore how staging can enhance your home’s appeal, let’s chat! I’m here to guide you through every step of the process and help you achieve a successful sale.
